Ways to Market your Business on Facebook

In the 7 steps below, I’m going to show you how to do it and stop that next mistake from happening.

1. Mistake: Mimic the Competition
It’s no different with Facebook marketing. Savvy marketers know that if you want to die a quick death try to be anything but yourself.

2. Mistake: Neglect Facebook Fans
Smart marketers know that happy customers are likely to come back. Not only that, they might even recommend your Facebook page, expanding your fan base organically.

3. Mistake: Use a Facebook Profile as a Page
Are you using Facebook to market your business through a personal profile, not a business page?

For example:

• There are unlimited connections when you use a page as opposed to a profile. With a profile, you’re limited to a maximum of 5000 connections.
• There are many marketing features including ads, analytics, and applications that are exclusively reserved for Facebook pages.
• The Call to Action feature is a huge marketing opportunity you’re missing out on.

4. Mistake: Randomly Post to Facebook

Two keys to any great Facebook strategy are content and consistency. It’s not enough to simply create a Facebook page. You need to show up and share valuable information on a daily basis.

5. Mistake: Chase Vanity Numbers
Are you wishing for social media success, or are you planning for it?
Put a plan in place that allows you to track, measure and assess your results. And do it often. That’s where True Social Metrics comes in.

6. Mistake: Share Anything and Everything
Want to become a valuable resource to your Facebook community?

7. Mistake: Not Making Valuable Connections
As you begin to build momentum for your page, look to companies creating relevant content. Facebook marketing takes a lot of things to succeed and one of those is networking. Use Facebook search to find pages similar to yours.

Source: rebekahradice

About LaraNet: We are a web design firm focused to help you to grow your business and communicate with your customers and prospects using two simple but powerful tools: 1) Interactive Website and 2) Internet Marketing Strategy on social networks like Facebook, YouTube, Twitter, LinkedIn, etc …
Whether you want to work with just a web page, or launch or improve your presence on Facebook, Google+, LinkedIn or communicate with your customers through newsletters, or improve the location of your business in the search engines through Search Engine Optimization, or start marketing your products or services online, in LaraNet we can help you.

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