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Measuring The Impact of a Hashtag

Hashtag For Business It’s that time of year when higher education campaigns are in full swing. This year especially #hashtags feature prominently on ads both in the digital world and the old school hard copy (billboards, bus posters, newspapers etc).

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The Business Impact of Twitter

It’s Come a Long Way While many people still cling to the unfortunate original uses of Twitter (“Where is Ashton Kutcher eating lunch today?”) as a reason to stay away, the fact is that for the people who actually use the microblogging service — 200 million of them —...

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6 Ways To Achieve Any Goal

Motivate Others Remember that one glorious night not too long ago when you were pumped full of champagne and big ideas? You promised yourself that this would be the year you accomplish <insert goal here>, and you resolved to make it happen. And then you shouted something inaudible above the...

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