Get Your Products Online As a small business, you must continually think of ways to get your products and services in front of as many people as possible, all without breaking the bank.

Messaging Apps Dominate Messaging apps are becoming the most heavily-used type of app in a majority of key markets worldwide, based on both smartphone sessions and time spent in apps. However, according to new data from App Annie, the U.S. is an exception to that trend. Here, Facebook still dominates...

From Kik, Tango To Line "What in the world is WhatsApp?" Reuters echoed the question many in the U.S. were asking when Facebook acquired the mobile messaging app in February for a stratospheric $19 billion. WhatsApp was more familiar to the rest of the world, where it had built a bulk of its estimated...

What Is The Latest Trend? What is the difference between digital marketing and internet marketing, what is the latest trend in the industry and how do big companies allocate their digital marketing budgets?

Inform Your Customers The rise of smart phones, apps and mobile internet access has made the mobile phone a key battleground in the fight for new business and customers' attention. And although the pace of technological change has given businesses the chance to try innovative techniques and ideas,...

Is That Possible? Marketers and graphic designers have long known that color plays a major role in the success of any marketing campaign. Specific colors tend to stir certain emotions in customers, thus creating brand relevance and motivating purchases. The following lists 10 colors that increase...