Three Ways To Leverage Twitter For Business

For those who believe that Twitter will be left out in the social media rat race in 2015, you’ll be disappointed.

As a matter of fact, the main point here is that you need to incorporate Twitter to gain an upper hand in marketing.

In this article, you’ll find three ways to leverage Twitter for business in 2015.

1. Monitoring the current trends
Twitter makes it really to monitor the current, trending trends.

While you can monitor them manually using the standard timeline, it is extremely challenging if you have thousands of followers.

According to statistics, a tweet only last around 30 seconds (or less) in the timeline.

2. Twitter as an engagement tool
Twitter is often considered as a real-time engagement model. This means that people would use Twitter to engage with brands.

The engagement can be in a form of sales inquiry, complain or compliment.

Either way, brands and businesses should maximize the power of Twitter to build even bigger brand awareness.

An important tip here is to use Public tweets instead of a Direct Message.

3. Using Twitter to analyze your followers (target market)
You probably use Facebook Open Graph or Insights, Google Analytics and even Google Webmasters for for your everyday analytics.

How about Twitter Analytics?

Twitter Analytics is a free and powerful tool to find new target markets.

When it comes to marketing, you got to understand your target audience. For example, you need to know:

Who are they?
What are their interests?
Where are majority of your readers from?
Nowadays, marketing is all about selling the right product to the right people. That’s exactly what you’ll get when you use Twitter Analytics for business.

About LaraNet: We are a web design firm focused to help you to grow your business and communicate with your customers and prospects using two simple but powerful tools: 1) Interactive Website and 2) Internet Marketing Strategy on social networks like Facebook, YouTube, Twitter, LinkedIn, etc …
Whether you want to work with just a web page, or launch or improve your presence on Facebook, Google+, LinkedIn or communicate with your customers through newsletters, or improve the location of your business in the search engines through Search Engine Optimization, or start marketing your products or services online, in LaraNet we can help you.

Keywords: Website designer in Houston, Web Designer in Houston, Web Site Developer in Houston, Webmaster in Houston, Internet Marketing Agency in Houston, Website Consultant in Houston, Enrique Antonio Lara Vidales, LaraNet, Web Design in Houston, Website Development in Houston, Open Source Content Management, Internet Marketing Services, Houston Small Business Websites, Integrated Internet Marketing, Content Marketing Specialist, Community Manager Specialist, Houston Internet Marketing for Small Business